By Madi Plumb
La Velvetta, a contemporary brasserie and steakhouse, is set to open in Armthorpe this month on 12 August.
The opening marks the latest chapter in Masud Rana’s hospitality journey in Doncaster, which began more than 11 years ago with the launch of La Fiesta in Armthorpe. Since then, he has continued to expand his hospitality offer in the city, developing a successful portfolio of venues across both Armthorpe and Doncaster city centre.
La Velvetta will bring a fresh dining experience to the village, offering premium steaks, classic brasserie dishes and a stylish setting for customers to enjoy.
Vicky Hazlett Investment Officer for Retail & Leisure at Business Doncaster, said: "We have been delighted to support Masud and his business ahead of its formal opening and are pleased to see continued investment in one of Doncaster's key sectors"
Mayor of Doncaster, Ros Jones added: "The opening of La Velvetta is fantastic news for Armthorpe and demonstrates the confidence local businesses have in Doncaster as a place to invest and grow. Masud's journey from opening his first restaurant in Armthorpe more than 11 years ago to developing a successful portfolio of hospitality venues across the city is a great example of local business success.”
"Retail, leisure and hospitality are important sectors for Doncaster's economy, supporting jobs, attracting visitors and helping to create vibrant communities. Investments such as La Velvetta strengthen our local offer and give residents and visitors even more reasons to spend time in the city."
Masud Rana, owner of La Velvetta, said: "Armthorpe is where my journey in Doncaster began and the support from the local community over the years has been incredible."
"La Velvetta is an exciting new concept that brings something different to the village. We wanted to create a premium brasserie and steakhouse experience that combines quality food and drink, excellent service and a welcoming atmosphere."
"We're proud to continue growing in Doncaster and look forward to welcoming customers through the doors from 12 August."
The opening reflects the continued growth of Doncaster's retail and leisure sector, which plays a key role in the city’s economy. From independent businesses to national brands, Doncaster continues to attract investment that enhances its food, drink and leisure offer for residents and visitors alike.
La Velvetta will officially open on Wednesday 12 August at 11am, adding another exciting venue to Armthorpe's growing hospitality scene. Visit https://www.lavelvetta.co.uk/ to book your table.
For more information about Doncaster retail and leisure offer, and support from Business Doncaster, visit https://www.businessdoncaster.co.uk/key-sectors/retail-and-leisure/.
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