Put your brand at the heart of something wild

Heading up the Pride of Yorkshire will be 150 life-size lion and lioness sculptures, each designed and painted by artists from South Yorkshire and beyond, and sponsored by a business.

By sponsoring a Pride of Yorkshire lion sculpture, you’re not only taking part in South Yorkshire’s biggest ever public art event but are showing your corporate social responsibility in action.

When you sign up to sponsor a sculpture, you’re contributing to vital improvements across Sheffield Children’s, ensuring the hospital remains at the forefront of children’s health.

Sponsorship of a Pride of Yorkshire sculpture is priced at two tiers: Premium (£8,000 + VAT) and Standard (£6,000 + VAT), with multiple ways to pay for each.

The deadline to register interest in sponsoring is end of December 2025.

You can find more information, including payment options, in the Sponsor Pack: here

Benefits for Sponsors

Sponsors for Pride of Yorkshire will receive the following benefits:

• To have your brand aligned with a one-of-a-kind piece of art, and to prominently feature on its display plinth,
• Branding and acknowledgement on the trail map, souvenir guide, auction and mobile app,
• Logo, biography, Q&A and assets on the official Pride of Yorkshire website,
• Marketing support and assets to promote your involvement,
• Access to exclusive Pride of Yorkshire events throughout the duration of the campaign,
• An exclusive ‘thank you’ certificate for display within your business/office space.

Plus, being involved in Pride of Yorkshire is a great way to engage your teams and encourage them and their families to take part in the trail, to proudly say “that’s my workplace!” when they come across your sculpture.

Superstar sponsors will play a key role in helping to make this trail our biggest yet. If you’re interesting in sponsoring a sculpture (or four, just saying!) , collaborating with us on a business offer or deal related to the trail, or supporting us in another way, please complete the below form to submit your interest, and our team will connect with you soon to share details and discuss next steps.

For further information please visit: Businesses | Pride of Yorkshire